Tag Archives - Sales

How Corporate Culture can Crush CRM

Using CRM data to inform, counsel and instruct sales people to enhance their performance is useful, however using it to batter a sales individual is a fantastic method to get the sales group to selectively edit exactly what goes in CRM. When the most visible and remarkable results of using CRM are tongue-lashings from managers,…

Trends in Sales and Business Development for 2014

Will companies be working with more salesmen in 2014? What exactly will companies do to stand apart from the competitors? Will CRM systems expand or contract? Exactly how will the economy impact business growth? These are some common problems we hear as we deal with audiences around the globe. Here are some predictions for the…

Is there a Difference between Marketing and Sales?

Marketing vs Sales is a very old battle. Some people believe that marketing drives sales, and others would bet their life that sales doesn’t require marketing to flourish. Whichever your belief, it’s truly excellent to understand the distinction between the two!   Marketing VS Sales: The Breakdown Objectives Marketing: With marketing the goal is always focused around…